The ketchup company obviously paid for this skit.
The ketchup company obviously paid for this skit.
But this certainly is. They wouldn’t be showing the label like that if the skit wasn’t sponsored by the ketchup company.
This is an ad.
Edit: Sorry, this is “product placement” or “branded content” or whatever is called now.
SNL literally announced they were doing this in 2016.
https://antagonistblog.com/snls-branded-sketches-are-becoming-unbearable-and-gross-and-i-hate-them/
Ad homenim
Edit: pun intended but actually stop