Searching for information on the International Court of Justice hearings yielded an Israel-sponsored ad calling the ongoing genocide hearing against it “meaningless.”


Israel is defending itself against allegations that its siege of Gaza is a genocide with Google search ads, in what appears to be a world first.

A Google search for the ongoing hearing against Israel at the International Court of Justice (ICJ) yielded an ad calling South Africa’s genocide case against it “meaningless” and linking to an Israeli government website for some users on Thursday. Motherboard viewed the ad, which appears above news coverage of the hearing being held in the Hague in the Netherlands. Google told Motherboard it reviewed the ad against its policies and did not take any action.

The ad was first noted on X when a user posted a screenshot of their Google search for “icj” which yielded a sponsored ad titled “Israel response to Hague ICJ” above the Google information panel for the ICJ. The ad includes subheadings of “October 7th: The Invasion” and “The North Border,” as well as survivor testimonies and resources.

Motherboard was not able to replicate the search using only the term “ICJ,” but was able to find the ad when searching “ICJ Israel.” The ad’s descriptive text reads in full, “SA’s claim is meaningless—the malicious blood libel advanced by South Africa seeks to slander the State of israel. South Africa’s claim lacks any factual or legal basis and renders meaningless.”

The ad links to the Israeli government website govextra.gov.il. The page lists information about Hamas’ Oct. 7 attack which killed 1,200 Israelis, and a video claims that “Israel is doing everything in its power to prevent harm to innocent civilians in Gaza and is acting according to international humanitarian law.”

read more: https://www.vice.com/en/article/m7b48q/israel-defends-itself-against-hague-genocide-allegations-with-google-ads

  • TheAnonymouseJoker@lemmy.ml
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    6 months ago

    The cases were not brought because ICJ and its judges and judges’ family members were threatened with sanctions if a case was even registered. Hague Invasion Act exists for this, no American ever being tried in ICJ.

    I do not think you talk in good faith, and are just skirting around USA’s global terrorism by talking ICJ facts unrelated to USA.

    • hottari@lemmy.ml
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      6 months ago

      Again ICC and ICJ are 2 different courts. You are not listening to my arguments. You are responding for the sake of responding.

      1. US has had only one case against it in the ICJ brought up by Nicaragua.
      2. The Hague Invasion Act applies only to ICC and is totally irrelevant to this case as we are dealing with ICJ and to point out the obvious, it is Israel on trial not the U.S.
      • TheAnonymouseJoker@lemmy.ml
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        6 months ago

        Semantics are nonsensical to argue against. I consider semantic and dictionary definition discussions to be a form of weaseling and chickening out, something not worthy of attention. This is why I declare it is stupid to argue against you on the topic of USA’s crimes. You probably do have a horse in the race. And you are demonstrating that pretty well in this thread.

        Adios.

        • hottari@lemmy.ml
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          6 months ago

          The thing about facts is that they are irrefutable and stubborn in the face of ambiguity.

          Have a good day.